At CROVA (Crop Value Africa), crop aggregation is at the heart of our model. We work directly with farmers, farmer groups, and cooperatives to buy and bulk high-demand crops such as maize, beans, cocoa, coffee, groundnuts, and other staples.

Instead of farmers selling small quantities to multiple middlemen at low prices, CROVA provides a centralized and reliable market outlet. Through aggregation, we:

  1. Increase Farmer Earnings

    • By pooling crops together, we help farmers access bulk buyers who pay higher, fairer prices than local brokers.

    • Farmers benefit from reduced exploitation by middlemen, ensuring they get the value they deserve.

  2. Guarantee Quality and Consistency

    • Aggregation allows us to standardize quality through cleaning, grading, and sorting.

    • Buyers receive consistent, premium-quality crops that meet both local and export market requirements.

  3. Reduce Wastage & Post-Harvest Losses

    • Smallholder farmers often lose crops due to poor storage and lack of buyers.

    • With CROVA’s bulking centers and storage facilities, crops are safely preserved, reducing post-harvest losses significantly.

  4. Create Market Linkages

    • CROVA connects aggregated crops directly to processors, exporters, supermarkets, and international buyers.

    • This creates a shorter, more transparent supply chain, benefiting both farmers and buyers.

  5. Empower Farmer Cooperatives & Groups

    • Through aggregation, cooperatives and unions gain stronger bargaining power.

    • CROVA also offers them additional support like free membership registration, access to drying mats, organic fertilizers, and training.

  6. Unlock Access to Finance

    • With aggregated volumes, farmers and groups can use their produce as collateral for micro-loans and input financing.

    • This creates a cycle of improved productivity and higher incomes.

CROVA’s crop aggregation model transforms fragmented, small-scale production into scalable, market-ready supply chains, benefiting farmers, cooperatives, and buyers alike.